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Website Privacy Policy

Scope of this Privacy Policy

This Privacy Policy describes the types of personal information eTailerReviews, LLC (“eTailerReviews,” “us,” “we” or “our”) collects through http://www.idalica.com/ (this “Site”), any pages of this Site, our mobile applications, services, or other information provided as part of this Site (this Site and such applications, services and information, collectively, the “Services”). This Privacy Policy does not govern our collection of personal information through any website or other means, other than through the Services.

By using the Services, you explicitly accept, without limitation or qualification, our practices surrounding the collection, use, and sharing of information provided by you in the manner described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access, browse, or use the Services.

This Privacy Policy is effective as of January 1, 2012

Information We Collect and How it is Used

Personal Information

You do not have to give us any personal information to browse the Services. However, you may be asked to provide personal information to register as a user of the Services, to submit information or request information from us, or to use the Services. This information may include information about you such as your name, company name, title, address, e-mail address, telephone number, gender, or other demographic information. Once you provide us with personal information about you, you are no longer anonymous to us.

When you sign up at the Site for the Services, you may be asked to provide us with access to your profile information from social networking site(s) to which you provide us with access. You may choose to supplement this information with additional profile information and product and service usage information after your initial registration. In some cases we may ask for additional information for security reasons or to provide specific services to you. We may also supplement the information you provide with information we receive from third parties.

Passively Collected Information

We may collect certain information about your use of the Services through the use of tracking technologies or by other passive means. This “passively collected” information includes, but is not limited to, the domain name of the website that allowed you to navigate to the Services, search engines used, the internet protocol (IP) address used, the length of time spent on the Services, the pages you looked at on the Services, other websites you visited before and after visiting the Services, the type of internet browser you have, the frequency of your visits to the Services, and other relevant statistics, including the following:

  • Log information. When you access the Services, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, IP address, browser type, browser language, the date and time of your request, and one or more cookies (small text files containing a string of characters) that may uniquely identify your browser.

  • Links. The Services may include links in a format that enables us to keep track of whether these links have been followed by IP addresses. We use this information to improve the quality of our products and design.

  • URLs and Location Data. When you visit or access the Services we automatically receive the URL of the site from which you came and the site to which you are going when you leave the Services. Additionally, advertisers receive the URL of the page you were on when you click on an ad on the Services. We also receive the internet protocol (“IP”) address of your computer (or the proxy server you use to access the World Wide Web), your computer operating system and type of web browser you are using, email patterns, your mobile device and mobile operating system, as well as the name of your ISP or your mobile carrier. We may also receive location data passed to us from third-party services or GPS-enabled devices that you have enabled.

Cookies and Web Beacons

When you visit or access the Services, we send one or more cookies (small text files containing a string of characters) to your computer that uniquely identify your browser. We use cookies to improve the quality of our service by storing user preferences and tracking user trends. Most web browsers accept cookies automatically, but can be configured not to do so or to notify the user when a cookie is being sent. If you wish to disable cookies, refer to your browser help menu to learn how to disable cookies. Please note that if you disable cookies, you may not be able to use some customized features available through the Services.

Web beacons are 1x1 single-pixel graphics that allow us to count the number of users who have visited or accessed the Services and to recognize users by accessing our cookies. We may employ web beacons to facilitate Service administration and navigation and to provide an enhanced online experience for visitors to the Services. We may also include web beacons in HTML-formatted e-mail messages that we send to determine which e-mail messages were opened.

Personal information collected through the Services may be used by eTailerReviews and its affiliates for purposes of:

  • Administering and processing your account;

  • Responding to your questions;

  • Providing the services you select;

  • Contacting you, whether by email or postal mail, with information about the Services or our products, services, and promotions;

  • For such purposes as you may authorize at the time you submit the information;

  • Auditing, research, and analysis to maintain, protect, and improve our product and service offerings;

  • To tailor advertisements to you;

  • Creating a profile based on the information you have provided;

  • Ensuring the technical functions of our network;

  • Developing new products and services;

  • To process your inquiries, respond to your requests and improve the Services;

  • Compiling personal information and other information collected through the Services on an aggregate basis; or

  • For other purposes for which you provide us your opt-in consent.

Information We Share

We do not sell, rent, trade, or otherwise share personal information about visitors to the Services, except as described below:

  • Subsidiaries and Affiliates. We may share personal information or any information collected through the Services with our subsidiaries and affiliates for the purposes for which you provided the information or as reasonably necessary for our internal administrative and business purposes.

  • Service Providers. We work with third parties that provide services on our behalf. Such services may include website hosting, marketing, and monitoring and maintaining the Site. We may share personal information or any information collected through the Services with these third parties for the purpose of enabling them to provide these services. We do not bear any responsibility for any actions or policies of outside contractors.

  • Public Profile. The Services may offer a “public profile” feature that allows users to publish portions of their profile to the public internet. This public profile will be crawled by and displayed through search engines when someone searches for your name, or company name.

  • Testimonials and Advertisements. If you provide any testimonials about the products or services through the Services, we may post those testimonials and examples of advertisements you place in connection with our promotion of these products or services to third parties. Testimonials and advertisements may include your name and other personal information that you have provided.

  • Marketing. We enter into marketing relationships with advertisers and other companies that provide products or services that we believe may be of interest to users of the Services. We will share personal information or any information collected through the Services with those marketing partners in order to help them send you information that we believe will be of interest to you. We may also provide this information to any of our affiliated businesses.

  • Consent. We may share personal information in accordance with any consent you provide.

  • Required by Law. We may disclose personal information or any information collected through the Services if we are required to do so by law or pursuant to legal process, in response to a request from government officials or law enforcement authorities, or as necessary or appropriate in connection with an investigation of illegal activity.

  • Certain Transactions. We may disclose or transfer personal information or any information collected through the Services to third parties who acquire all or a portion of eTailerReviews’ business, whether such acquisition is by way of merger, consolidation, or purchase of all or a portion of our stock or assets, or in connection with any bankruptcy or reorganization proceeding brought by or against us.

  • Non-Private or Non-Personal Information. We may share with third parties certain pieces of aggregated, non-personal information, such as the number of people who visited or accessed the Services or the number of profiles created by users of the Services.

  • Sale or License. We may sell, rent, trade or sublicense (through multiple tiers) personal information collected through the Services to third parties for the following purposes: for the third party to sell, rent, trade or sublicense to any other party (i.e. a fourth party), to assist with the delivery of advertising campaigns, to prepare or share business and marketing reports, or any other purpose in Our sole discretion.

  • Google Analytics. We will use Google Analytics to gather statistics on portions of the Services. We will use the information gathered to improve web services.  According to Google, Google Analytics employs cookies to define user sessions, which allows for the collection of important data about how users use the Services.  Google Analytics uses only first-party cookies for data analysis.  This means that the cookies are linked to the Service’s website domain(s), and Google Analytics will only use that cookie data for statistical analysis related to your browsing behavior through the Services. According to Google, the data collected cannot be altered or retrieved by services from other domains.  If you choose, you can opt out by turning off cookies in the preferences settings in your browser. For more information on Google Analytics, please visit Google’s web site .

  • Third-Party Advertising Entities. You may see third-party advertisements posted through the Services. Some advertisements are chosen by companies that place advertisements on behalf of other third-party advertisers. These companies, often called ad servers or ad networks, may place and access cookies on your device to collect information about your use of the Services.

    If you choose to interact with specific advertisers who advertise through the Services, the information you provide to them is subject to the conditions of their specific privacy policies. In addition, responding to or interacting with a particular advertisement may result in you later receiving a targeted advertisement through the Services or on other sites as a result of an ad server or ad network concluding that you fit within a particular audience an advertiser is trying to reach.

Note that any information which you upload, post, e-mail, submit or otherwise transmit to, through, or in connection with the Services to a public message board, chat area or other public area of the Services becomes public information. You are solely responsible for any such information you choose to post on or through the Services, and you may always choose not to divulge any personal information to the public when posting to a message board, chat area or other public area of the Services. All information that is posted to a message board, chat area, or other public area of the Services may be shared by us with others.

Aggregate Information

We may compile personal information and other information collected through the Services on an aggregate basis. This information may include, without limitation, the number of users who have registered for the Services and demographic information about users of the Services. Such aggregate information does not identify you individually. We may use aggregate information and share aggregate information with third parties for any of the purposes specified above in this Privacy Policy, or for any other lawful purpose.

Your Choices

You can always choose whether or not to provide information on the Services. However, if you choose not to disclose certain information, you may not be able to register as a user of the Services, which may limit your access certain portions of the Services. If at any time you decide that you no longer wish to receive email notices from us regarding the Services or the products or services we offer, you may indicate this preference by replying to one of our emails with the word “unsubscribe,” or by contacting us at etailerreviews@gmail.com.

Information Storage and Security

We employ reasonable security precautions to protect personal information about you. The Services are operated from a secure environment with integrated security measures to help protect against the loss, misuse, and alteration of personal information provided on or through the Services. No method of transmitting or storing data is completely secure. As a result, although we strive to protect personal information about you, we cannot guarantee the security of any information you transmit to us through or in connection with the Services. If you have reason to believe that personal information is no longer secure, please notify us immediately by contacting us in accordance with the last section below.

A Special Note about Children

The Services are neither designed nor intended to attract children under the age of 13, and we do not collect personal information from any individual who we actually know is under the age of 13. We ask that children under the age of 13 not submit any personal information to us.

External Links

The Services contain links to various websites that eTailerReviews does not control. When you click on one of these links, you will no longer be transacting business through the Services. Third party websites maintain their own privacy policies, and we do not exercise any control over any of the third party websites that may be linked to the Services. If you visit a website that is linked to the Services, you should consult that website’s privacy policy before providing any personal information. Please be aware that we are not responsible for the privacy practices of such other websites, and we are not liable for their misuse of personal information about you.

United States Only

The Services are intended for use by residents of the United States of America only. All matters relating to the Services are governed by the laws of the State of North Carolina in the United States of America. If you are located outside of the United States of America and you contact us, please be advised that any information you provide to us will be transferred to the United States of America and that by submitting information, you explicitly authorize such transfer.

Updating Information

We encourage registered users of the Services to keep their personal information current. You may change personal information you have provided about you at any time by logging into the personal profile you created on or through the Services. After you enter your username and password, you can edit personal information about you. You may also change personal information you have provided about you by contacting us at etailerreviews@gmail.com.

Updates to this Privacy Policy

We may change or update the Services or any of our policies and procedures without prior notice. We will post a notice on this Site to advise you of any significant changes to this Privacy Policy and indicate at the top of this statement when it was most recently updated. Your continued use of the Services signifies your continued assent to the terms of this Privacy Policy, as updated or amended at that time.

Questions Regarding this Privacy Policy

If you have any questions or comments regarding this Privacy Policy, please send us an email at etailerreviews@gmail.com.

Last Updated: January 1, 2012

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